Read Kat’s latest blog to discover three ways pro sports teams can extend the value of The Immersive Cube® beyond stadium sales through fan experiences, sponsor activations and athlete recruiting.
Tag: sponsorship
Striders, Strollers, and Studiers: Rethinking The Fan Journey
Explore Kat Fincher’s framework on Striders, Strollers, and Studiers to design venue experiences that boost fan engagement and maximize spatial value.
Advent Partners with Tampa Bay Rays on New Ballpark Experience Center, Set to Open in Early 2027
The Tampa Bay Rays New Ballpark Experience Center gives fans the opportunity to visualize and experience the future ballpark and surrounding mixed-use district years before opening day in 2029.
54 Games of Proof: How Milliken and the Greenville Drive Built a Sponsorship Activation That Actually Works
Learn how one MiLB team built a sponsorship activation at that actually works for the sponsor, the team and their fans.
50 Sponsorship Activation Ideas and Examples for Professional Sports Organizations, Entertainment Venues & Live Events
50 effective sponsorship activation ideas for professional sports, college athletics, live events, and global brands.
SHOW ME THE NUMBERS: Why Modern Sponsorship Requires More Than Just a Logo on a Wall
SVP of Client Experiences Todd Cyphers explores how the strongest sponsorships start with clear objectives, create user journeys that keep fans coming back, and use data to measure what resonates and maximize the value of every activation.
Jacksonville Jaguars’ ‘Stadium of the Future’ Sales Experience Center Features Advent’s Immersive Cube®
Learn how Advent brought the Immersive Cube® to the NFL’s Jacksonville Jaguars in a way that has never been done before.
Beyond the Handshake: How to Turn Introductions into Strategic Partnerships that Drive Long-Term Value
What happens when we stop thinking about partnerships as networking and start thinking about them as strategy? Discover 5 principles for building cross-industry partnerships that bring architecture, technology, and storytelling together to create greater impact and ROI.
Advent Unveils The Immersive Cube® for The Cleveland Browns’ New Huntington Bank Field Development
Advent brings the Cleveland Browns’ new Huntington Bank Field development to life with the widest Immersive Cube® ever deployed.
Sponsorship Activation
Advent specializes in maximizing sponsor activations through research-driven strategy and authentic storytelling. We help sports brands and organizations turn sponsorships into immersive fan experiences that drive engagement, brand loyalty, and measurable results.