The value intersection…where your brand’s story overlaps with what your audience truly cares about. That’s where connection happens, and where the real opportunities live.
Tag: sponsorship
Advent Project Awarded Best Partnership Activation from ALSD
Ford Deck at AT&T showcases Cowboys and Ford brands in fan-centric activation.
Miller Litehouse at AT&T Stadium
The Dallas Cowboys, in partnership with Miller Lite and Advent, took an American pastime that was grounded in pickup trucks and asphalt, and turned it into an experience that has made their beer and spirit sales skyrocket.
Accelerate and Expand Funding
In years gone by, an organization would go to a potential sponsor, show them a space where they could proudly display their brand logo and hope the sponsor could see the value.