When people ask what a fan experience design firm does, the answer isn’t simple and that’s exactly the point. Advent creates emotionally resonant experiences that move beyond sports and entertainment, tapping into the deeper psychology of fandom, belonging, and community. From immersive university welcome centers to multi-purpose brand activations, designing moments must connect, inspire, and endure for audiences.
Tag: digital design
FAQS
Frequently asked questions of Advent’s design and storytelling process that has led to 2000+ projects completed around the world for clients in higher education, college athletics, professional sports, museums, halls of fame, and corporations.
You’re the Host!
U of Oregon’s Michael Luna is our guest for this CIVSA webinar that takes viewers behind the scenes of the iconic Oregon Student Welcome Center.
Nothing Left to Chance.
The value intersection…where your brand’s story overlaps with what your audience truly cares about. That’s where connection happens, and where the real opportunities live.
Advent Project Awarded Best Partnership Activation from ALSD
Ford Deck at AT&T showcases Cowboys and Ford brands in fan-centric activation.
Turning Story into Strategy: A Tradeline Webinar
Advent CEO John Roberson and Client Engagement Manager Grace Johnson explored how institutions can use storytelling and space to drive philanthropy and mission-aligned growth.
Tennis Hall of Fame Could Be “Best in All of Sports”
Advent partnered with the International Tennis Hall of Fame to bring new life to its Newport home.
Reimagining Campus Welcome Centers to Improve Enrollment Yield
In today’s competitive enrollment landscape, your Welcome Center plays a critical role—not just in greeting prospective students, but in converting them from curious visitors into committed future graduates.
A’s Set to Open Las Vegas Ballpark Experience Center
The project is being designed by Nashville-based firm Advent and built by Las Vegas-based Burke Special Projects.
Inter Miami CF Opens Experience Center
The new Experience Center, designed by Advent, will give fans the opportunity to see 3D models of Miami Freedom Park and enjoy an immersive experience of what the new stadium will have to offer our fans when the Club takes the pitch for the first time at its new home venue in Miami in 2026.